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Wine Country / About Wine, Food, and Wine Country
Living
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Online Advertising Specifications:
• Leaderboard • Large
Box • Billboard Ad • Full Banner • Vertical
Banner (tile) • Spotlight •
Skyscraper • Flash
Banner • DrinkWine spotlight
Newsletter
Advertising Specifications–Click Here | Advertising
Terms and FAQs
Leaderboard
For the entire WineCountry.com network, WineCountry.com,
NapaValley.com, Sonoma.com and any other WineCountry portal sites
- Banner Dimensions: 728
x 90 pixels
- Animation: Cannot exceed 8 seconds in length.
May not loop more than 3 times.
- File
Size Limit: 30Kb max size (image
files only, no html "forms")
- Image File
Types: GIF, JPEG (for
Flash specs, see below)
- Alt
Text: 30 characters or less.
- Additional Information: Banners cannot mislead
the viewer. They may not resemble or mimic Windows/Macintosh/Unix
dialogue boxes, error messages, or the like.
- Please contact your Account Executive
or Media Sales
Team for pricing and minimum purchase information

Large Box
For the entire WineCountry.com network, WineCountry.com,
NapaValley.com, Sonoma.com and any other WineCountry portal sites
Banner Dimensions: 300
x 250 pixels
- Animation: Cannot exceed 8 seconds in length.
May not loop more than 3 times.
- File
Size Limit: 30Kb max size (image
files only, no html "forms")
- Image File
Types: GIF, JPEG (for
Flash specs, see below)
- Alt
Text: 30 characters or less.
- Additional Information: Banners cannot mislead
the viewer. They may not resemble or mimic Windows/Macintosh/Unix
dialogue boxes, error messages, or the like.
- Please contact your Account Executive
or Media Sales
Team for pricing and minimum purchase information
Billboard Ad
- Banner Dimensions: 600 x 250 pixels pixels
- Animation: Cannot exceed 5 seconds in length. May not loop more than 3 times.
- File
Size Limit: 50Kb max size (image files only, no html "forms")
- Image File
Types: GIF, JPEG (for
Flash specs, see below)
- Alt
Text: 30 characters or less.
- Additional Information: Banners cannot mislead
the viewer. They may not resemble or mimic Windows/Macintosh/Unix
dialogue boxes, error messages, or the like.
- If submitting a video file, provide file as .mov or .fla and make sure file size is under 5MB.
- Include "Click Here" or another call to action on Ad.
- Please contact your Account Executive
or Media Sales
Team for pricing and minimum purchase information
Associated Landing Page
- 1 Logo (submit as eps, pdf, psd, or ai)
- 1 Website Link
- Business Location (address)
- Title
- Subtitle
- Body: 150 words of text
- Billboard ad that appears on landing page can be the same as seen on homepage or a new one (same specs apply).
Full Banner
For the entire WineCountry.com network, WineCountry.com,
NapaValley.com, Sonoma.com and any other WineCountry portal sites
- Banner Dimensions: 468
x 60 pixels
- Animation: Cannot exceed 8 seconds in length.
May not loop more than 3 times.
- File
Size Limit: 15Kb max size (image
files only, no html "forms")
- Image File
Types: GIF, JPEG (for
Flash specs, see below)
- Alt
Text: 30 characters or less.
- Additional Information: Banners cannot mislead
the viewer. They may not resemble or mimic Windows/Macintosh/Unix
dialogue boxes, error messages, or the like.
- Please contact your Account Executive
or Media Sales
Team for pricing and minimum purchase information
Vertical Banner (aka: "Tile")
For
the entire WineCountry.com network, WineCountry.com, NapaValley.com,
Sonoma.com and any other WineCountry portal sites
- Banner Dimensions: 120
x 240 pixels
- Animation: Cannot exceed 8 seconds in length.
May not loop more than 3 times.
- File
Size Limit: 15Kb max size
(image files only, no html "forms")
- Image File
Types: GIF, JPEG (for
Flash specs, see below)
- Alt
Text: 30 characters or less.
- Additional Information: Banners cannot mislead the
viewer. They may not resemble or mimic Windows/Macintosh/Unix dialogue
boxes, error messages, or the like.
- Please contact your Account Executive or Media
Sales Team for pricing and minimum purchase information
Spotlight
For
the entire WineCountry.com network, WineCountry.com, NapaValley.com,
Sonoma.com and any other WineCountry portal sites
- Image size (max): 125 x 175 pixels
- Image File
Size Limit: 15Kb max size (jpg or gif format)
- Header - 5 words (40 characters or less - includes
spaces).
- Text Content: Up to 60 words arranged in one
paragraph.
- One links maximum
per Spotlight.
- One Email address.
- No bold or colored text.
- Text in paragraph form only. No bullet
lists, no bolding.
- We reserve the right to edit submissions to conform to specifications.
- Additional Information: Banners cannot mislead
the viewer. They may not resemble or mimic Windows/Macintosh/Unix
dialogue boxes, error messages, or the like.
- Available ONLY to Featured Advertisers and Level
2 (Silver), or higher, Advertisers.
- Please contact your Account Executive
or Media Sales
Team for pricing and minimum purchase information
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Skyscraper
For
the entire WineCountry.com network, WineCountry.com, NapaValley.com,
Sonoma.com and any other WineCountry portal sites
- Banner Dimensions: 160
x 600 pixels
- Animation: Cannot exceed 8 seconds in length.
May not loop more than 3 times.
- File
Size Limit: 30Kb max size
(image files only, no html "forms")
- Image File
Types: GIF, JPEG (for
Flash specs, see below)
- Alt
Text: 30 characters or less.
- Additional Information: Banners cannot mislead the
viewer. They may not resemble or mimic Windows/Macintosh/Unix dialogue
boxes, error messages, or the like.
- Please contact your Account Executive or Media
Sales Team for pricing and minimum purchase information
Flash Banners
SUBMITTED MACROMEDIA FLASH FILES
- All Flash files must be sent with the optimized SWF file as well as the source FLA file
- The names of the fonts used in the creative need to be provided should any substitutions or other modifications be necessary.
- WineCountry.com network may need to modify Flash files to add click tracking capabilities.
- Click tracking is required for CPC campaigns and is strongly recommended for CPM campaigns because it provides optimization and fraud protection.
- Additional Traffic and Creative Issues:
- Advertisers should provide an alternate GIF for all rich media creative – the alternate GIF will be served to WineCountry.com network that currently do not have Rich Media Code loaded on to their site
- All 468x60, 728 x 90, and 160 x 600, 300 x 250 creative units may consist of 30 seconds and/or 3 rotations or loops.
- All banner actions (i.e., audio, expansion, launching new browser windows, etc.) must be initiated by the user
SPECIFICATIONS:
- See specific specs for each individual ad unit.
- Click-through functions must use the "Get URL" command.
- Hardcoded URLs are not allowed to be passed via the "Get URL" action
- A default GIF will be served to browsers that do not have a compatible Flash Plug-In.
- Additional Flash movie loads must follow the following guidelines:
- - Additional movie loads must be user initiated (click).
- - Additional movie loads are limited to four (4), at 50K maximum each.
- Flash advertising (large format advertising in particular) may be subject to additional review & approval to check for average processor bandwidth compatibility.
- Third party served Flash ads must be have a wmode set to "transparent" in their object/embed code.
- Audio must be 1 click away.
- Window close functionality must be clearly visible and accessible to the user.
DrinkWine.com Spotlight
For
WineCountry.com, NapaValley.com and other WineCountry portal sites
- Image size (max width): 120 pixels and
(max Height) 120 pixels
- Image File
Size Limit: 10Kb max size
- Alt Text: 20 characters or less.
- Text Content: Up to 150 words arranged in
no more than 3 paragraphs, with no more than 6 words as header
text. Three links maximum
per Spotlight (photo
counts as one link). One Email address.
- Text in paragraph form only. No bullet
lists, please.
- No bold or colored text.
- Additional Information: Banners cannot mislead
the viewer. They may not resemble or mimic Windows/Macintosh/Unix
dialogue boxes, error messages, or the like.
-
Please contact your
Account Executive or Media
Sales Team for pricing and minimum purchase information
Welcome Wine Lovers!
DrinkWine.com will
soon be the premier location for wine drinkers to gather
and share insider information on their favorite wines
from around the world. Over the next few months you
will see this site add on new features such as wine
maker and grower information, recipes, auctions, new
releases, ratings, and much more! DrinkWine.com will
provide the wine enthusiast with an educational and
enjoyable resource. Be on the lookout for new and exciting
developments at DrinkWine.com!
Cheers!
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Newsletter
Advertising Specifications–Click Here
For
Descriptions of Frequently Used Terms–Click Here
*All advertisements will be
reviewed by FreeRun Technologies, Inc. and are subject to
approval by FreeRun Technologies, Inc. before placement on
any site in the WineCountry.com Network.
Terms & Conditions
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