We’re entering that time of year in Wine Country when the word “crush” gets thrown around. Yes, crush is a word describing high school puppy love, but in the land of wine it signals the beginning of one of the best times of year, when the grapes are harvested and crushed (literally) to make wine.
Crush may bring about ‘I Love Lucy’ images of stomping grapes with your bare feet – and that Old World tradition is still used today by some wineries – but there are also more modern practices happening during harvest season. We thought we’d give you a rundown of what crush means in Wine Country!